Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Schreyer: More than a designer of products I wish to be an architect of Hyundai's brand image

There's no denying Peter Schreyer has been instrumental in turning around Kia's image from a manufacturer of wheeled white goods in a creator of design-led products. Now his attention turns to sister company Hyundai in his role as chief design officer for both companies and his plans are no less ambitious. "More than a designer of products I wish to be an architect of Hyundai's brand image," he told an audience at Hyundai's European headquarters, explaining how his job is not simply 'styling' but communicating the brand's message right down to details such as the seatbelt warning buzzer.

Watch a reverse car jump record get broken

Jumping a car from ramp to ramp while driving forward takes a quite a bit of skill, but at least you can see where you're going. But what about jumping a car backwards? We honestly had no idea that a Guinness World Record existed for the Farthest Reverse Ramp Jump by a Car, so imagine our surprise when we learned that professional skateboarder and MTV personality Rod Dyrdek set out to break that record at Six Flags Magic Mountain using a Chevrolet Sonic.

Ford Focus ST (2011) first news and photos

The Ford hot hatch is back! The new Focus family will sire a – range-topping, for now – ST performance variant, to be unveiled at the 2010 Paris motor show. There's still a bit of a wait on, however; the mainstays of the new Focus range go on sale in March 2011, while the new Focus ST won't arrive until late 2011 or 2012.So how fast is the new 2011 Ford Focus ST?Sounds like it should be pretty rapid.